Ask five agencies in Delhi what a website costs and you will get five answers between ₹5,000 and ₹5,00,000. Both extremes are real, and neither is a scam — they are simply different products. This guide breaks down what each price band actually buys in 2026 so you can judge a quote instead of guessing.
Quick answer: typical price bands in Delhi NCR
For a small business in Delhi, a professionally built website generally falls into one of four bands:
- ₹5,000 – ₹15,000 — template site. A pre-built theme with your logo, colours, and text. Fine for a basic online presence. Usually little SEO work, limited customisation, and no strategy.
- ₹15,000 – ₹50,000 — custom business website. Custom design, five to fifteen pages, mobile-optimised, SEO-ready structure, working enquiry forms, and a CMS you can edit. This is where most Delhi small businesses land.
- ₹50,000 – ₹2,00,000 — e-commerce or advanced site. Product catalogue, payment gateway, order management, inventory, and customer accounts. Price scales with product count and integrations.
- ₹2,00,000+ — custom web application. Booking systems, portals, dashboards, multi-user platforms. Quoted per project after requirement mapping.
What actually drives the price
Page count and content
A five-page site is not half the work of a ten-page site — but it is meaningfully less. More important is whether you supply the content. Agencies that write your copy charge for it, and rightly so; good copy takes longer than the design.
Design: template versus custom
A template costs less because the design work is already done. Custom design costs more because someone researches your competitors, plans the layout around your customer's decision path, and iterates with you. If your market is crowded, custom usually pays for itself.
Functionality
Every feature beyond static pages adds cost: payment gateways, booking calendars, login systems, multi-language support, WhatsApp integration, CRM connections. Be specific about what you need at quote stage — features added mid-project are the most common source of budget disputes.
SEO groundwork
Some quotes include technical SEO — clean URLs, schema markup, sitemap, fast loading, correct heading structure. Others deliver a site that looks fine and is effectively invisible to Google. Always ask explicitly. Retrofitting SEO onto a badly built site costs more than building it correctly once.
The recurring costs most quotes leave out
The build price is not the whole picture. Budget for these every year:
- Domain name: ₹700 – ₹1,500 per year for a .in or .com.
- Hosting: ₹3,000 – ₹15,000 per year for shared or small cloud hosting. E-commerce needs more.
- SSL certificate: often free via Let's Encrypt, but some hosts charge ₹2,000 – ₹5,000.
- Maintenance: ₹3,000 – ₹10,000 per month for updates, backups, monitoring, and small content changes.
- Plugin or platform licences: ₹5,000 – ₹30,000 per year for premium tools on some platforms.
A ₹25,000 website with no maintenance plan often becomes a ₹40,000 rebuild in three years, because nothing was updated. Maintenance is cheaper than repair.
Why quotes differ so wildly for "the same" website
Two quotes for a "10-page business website" can differ fivefold because they are not the same thing. Ask each vendor these questions and the gap usually explains itself:
- Is the design custom or a purchased theme?
- Who writes the content — you or them?
- Is technical SEO included, and what specifically?
- What page speed will the site achieve on mobile?
- Do I get the source code and full ownership?
- What happens after launch — any support window?
- Are revisions limited, and what counts as one?
Signs a quote is too cheap
A ₹5,000 "complete business website with SEO" cannot include research, custom design, content, optimisation, and support — the maths does not work at any sustainable hourly rate. Usually one of the following is true: it is a template with placeholder content, SEO means installing a plugin and nothing more, or you do not receive ownership of anything. Cheap becomes expensive when you rebuild in a year.
Signs a quote is too expensive
Equally, a ₹3,00,000 quote for a brochure website with no application logic deserves scrutiny. Ask what specifically justifies it: custom illustration, complex integrations, multi-language, or serious content production are legitimate. Vague "premium development" is not.
How to budget sensibly
Think about what one new customer is worth to you. If an average client brings ₹20,000 in profit, a ₹40,000 website that produces two extra clients a year has paid for itself in twelve months and keeps working after that. Judge the website as an investment with a payback period, not as an expense to minimise.
Getting an accurate quote
Before approaching anyone, write down: your goal (leads, sales, credibility), your rough page list, three websites you like and why, whether you have content ready, and your realistic budget range. Sharing the range is not weakness — it lets a good vendor tell you honestly what is achievable, or that you should wait and save.
RaSo Group builds custom business websites from Najafgarh, New Delhi, with fixed written quotes and no scope surprises. If you want a straight answer on what your project should cost, get in touch or read more about our website development service.